Given the current situation with COVID-19 and global market meltdowns, it’s more important than ever for entrepreneurs to be deliberate about their growth, resource allocation, and operating strategies. This series on “What to Expect in a Downturn” collects insights that the Full In team has learned through investing in three recessions across three continents.

The Full In team is offering similar guidance to our portfolio companies and believes this information may be invaluable to others who are asking similar questions or enduring similar challenges. While we anticipate some difficulty, stress, and turmoil for software companies in the next 12-18 months, Full In also believes the companies which survive this downturn will be extraordinarily well-positioned for future growth.

Please check out the following articles that we hope will be helpful to companies at this time.

WHAT TO EXPECT IN A DOWNTURN

Your Budget in a Downturn

Building a Scalable Org

Segmenting Your Customers

Impact on Talent

Planning Go-to-Market Strategy

Fundraising in a Downturn

Your Customers in a Downturn

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